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Eco-Friendly Toilet Bowl Cleaner Liquid

Eco-Friendly Toilet Bowl Cleaner Liquid

Made with scientifically proven natural ingredients to keep your home safe from the toxic fumes of ordinary toilet cleaners, our BioBased formula is free of chlorine, bleach and other hazardous chemicals!

Benefits of Choosing Us

Hypoallergenic Fragrances

No Toxic Fumes

Regular price MRP: ₹ 339
Regular price MRP: ₹ 398 Sale price ₹ 339

(Inclusive Of All Taxes)

(14% off)

Pack Size

Product Info

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Why Choose Born Good

Born Good

Key Ingredients

1. Citric acid from citrus fruits
2. Natural coconut extracts
3. C18 palmitic surfactant from palm oil


Above ₹899: Get 15% off (for first time customers). Use code 'First15'

Above ₹1299: Get free air freshener conc 50ml x 2 and tap & shower conc 50ml x 2 worth ₹740 ( apply coupon on checkout)

More Details

MRP (inclusive of all taxes):
500 ml bottle - Rs. 199
500 ml bottle x 2 - Rs. 398
1L refill - Rs. 319
5 L can - Rs. 1,369
500ml bottle & 1L refill - Rs. 518

Manufactured & Marketed by:
Be Better Personal Care Private Limited,
#336 & #337 Jonabonda Village,
Onnalavadi Post,
Krishnagiri District,
Hosur 635110

The Best Toilet Bowl Cleaner Liquid In India

Inspired by Nature. Made good with Science.


Hypoallergenic Fragrances


No Toxic Fumes

Why use Born Good's Toilet Bowl Cleaner?

Choose Born Good's plant-based toilet bowl cleaner because it's been formulated to keep you and your home safe from toxic fumes and corrosive chemicals. It is a BioBased toilet cleaning liquid that doesn’t require you to run for cover once applied. The scientifically-proven natural ingredients we’ve combined are non-corrosive and free from toxins like chlorine, bleach and other harsh chemicals.

Born Good Toilet Bowl Cleaner contains powerful disinfectants that kill bacteria while its anti-scaling properties remove skid-marks and prevent yellowing.

USDA Certified

This is a USDA Certified BioBased Product 89%. It contains 89% BioBased content which is much higher than traditional toilet bowl cleaners.

Gentle for You, Tough on Grime

The strong plant-based formula of this toilet bowl cleaner dissolves dirt and grime, and removes scaling and skid marks, without releasing toxic fumes or skin irritants. Born Good Toilet Bowl Cleaner is made ensuring a neutral pH level that remains non-corrosive and suitable for sensitive skin.

Bad for Bacteria & Germs

Our formulation contains strong plant-based agents that kill 99.99% of harmful and odour-causing bacteria without causing harm to surfaces.

Arctic Air Fragrance

The refreshing scent of lilies in bloom on a lofty mountainside. Floral, cool and earthy green - a fragrance that softly uplifts.


Keep out of reach of children. On contact with eyes, remove contact lenses (if present) and rinse thoroughly for several minutes.


C-18 Palmitic Surfactant From Palm Oil


Citric Acid From Citrus Fruits


Coconut Extracts From Coconut Oil

Customer Reviews

Based on 137 reviews
Joseph Raj Gilon
Born good

Products are excellent

Ok.. ok

Stains not dispoearing. Hence 3 stars


Eco-Friendly Toilet Bowl Cleaner Liquid

Divesh kapoor

The products clean well without the toxic fumes and my bathroom smells nice.

kanchan jain
Defective bottle

The bottle is defective. The liquid does not come out from nozzle.

frequently asked questions

Will there be any fumes released when I use this product?

Absolutely not. Traditional toilet bowl cleaners contain corrosive acids that release toxic fumes when used. Born Good toilet bowl cleaners do not contain chlorine, bleach or corrosive acids and what’s more – you don’t need to leave the bathroom after having applied the product on the bowl.

Do you use any bleach or chlorine or acids in this product?

Our products are free from all of the above. Our active ingredients like surfactants are sourced from naturally occurring sources. Refer to our ingredients list for full disclosure.

Is it safe if the product comes in contact with my skin?

There will be no irritation or burning sensation if the toilet bowl cleaner comes in contact with your skin and there is no need to worry. This is because our product is made from gentle plant-based ingredients.

Are your plant-based products as or more effective compared to traditional toilet bowl cleaners?

Our products are tested and found to remove stains and clean as well if not better than traditional toilet bowl cleaners. What’s more is the pleasant fragrance of the cleaner

Can I reuse the bottle?

Yes. Our aim is to encourage you to buy the bottle from us only once. Subsequent purchases should be of our refill pack. We also recommend reusing the bottle at home.

What is the benefit of purchasing refills?

Our ECO-Friendly refill packs are manufactured out of aluminium, nylon and plastic. The overall plastic content is 70% lower than that of traditional plastic bottles making them much better for our planet. They are the perfect option to refill your existing PET bottle.

Is Born Good toilet bowl cleaner safe?

Yes, as the ingredients used are plant-based and natural, this product is 100% safe for use.

Does this toilet bowl cleaner contain bleach?

No, our formulation does not contain bleach. However, it cleans just as well as traditional cleaners.


Ingredients Derived From Purpose
Aqua Naturally occurring  
Glycerine Soyabean, Palm or Coconut oil Provide a lubricating effect on the surface
Hypo Allergenic Fragrance Essential Oil Imparts Fragrance
Enzyme Based Surfactant Non GMO bacteria found in soil To break down stains
Cocoamidopropyl Betain Coconut oil Germicide that prevents redposition of stains
 C-10 - C-12 Alkyl polyglucoside Vegetable oils & starch Reduces surface tension of oil stains and solubilizes them in water for easy removal
C18 Palmitic Surfactant Organic Compound To enhance viscocity
Potassium Sorbate & Sodium Benzoate Inorganic Salts Food preservatives to prevent growth of bacteria, fungus, mold and yeast