Plant-Based Concentrated Fragrance Liquid Laundry Detergent
Inspired by Nature. Made good with Science.
What is the difference between a concentrated detergent and a regular detergent?
The main difference between a concentrated detergent and a regular detergent is that you require less detergent per load when you use concentrated detergents. When it comes to Born Good concentred detergent, all you need is 10ml per load of 6-8kg's as opposed to 60ml per load when you use a regular detergent.
Why use Born Good's Concentrated Liquid Laundry Detergent?
There are many reasons why to choose Born Good's concentrated detergent. It is more economical than a regular detergent per wash. As there is less transport of water, its carbon footprint is lower. It also saves space at home and reduces the frequency of shopping. Lastly, it saves over 80% water.
Our concentrated detergents is packed with powerful plant-based ingredients that effectively remove stains, deep cleanse, and keep your garments smelling fresh. The contemporary fragrances do not over-power but rather linger till the next wash.
Use them for your everyday clothes, linen and towels. They are suitable for front load and top load machines and also for hand wash.
The Brazilian Rosewood variant is infused with floral notes of woody nutmeg and spiced veitver.
Our products are tested at Bureau Veritas and are proven to clean at par or better than traditional detergents.
Keep out of reach of children. On contact with eyes, remove contact lenses (if present) and rinse thoroughly for several minutes.
Read more here about how Born Good products are eco friendly and better than other home cleaning product brands out there
MRP (inclusive of all taxes): 500 ml bottle - Rs. 599
Manufactured by: European Textile Chemical Corporation, #336 & #337 Jonabonda Village, Onnalavadi Post, Krishnagiri District, Hosur 635110
I am all for products that support sustainability. And when they work as promised, you know you've found something that can be used for long time.
It did a good job of cleaning away even tough stains like haldi. I recommend this product to others.
When I first saw that it needed only 10ml per load, I was skeptical. But I gave it a try and all you really need was 10ml to get clean clothes. Really good initiative guys.
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Frequently Asked Questions
What is the difference between concentrated detergents and regular detergents?
The main difference between concentrated detergents and regular detergents is that you require less detergent per load when you use concentrated detergents. When it comes to Born Good, all you need is 10ml per load of 6-8kg's as opposed to 60ml per load when you use a regular detergent.
Why is a concentrated detergent better?
There are many reasons why a concentrated detergent is better. It is more economical than a regular detergent per wash. As there is less transport of water, it is lower in it's carbon footprint. It also saves space at home and reduces the frequency of shopping.
Is this product safe for baby clothes?
In short - Yes. Our concentrated detergent contains a higher percentage of naturally occurring ingredients and doesn't contain toxins such as sulphates & phosphates. They are very safe to wash your baby’s clothes.
Do you use any sulphates / phosphates or parabens?
Our products are free from all of the above. Our active ingredients like surfactants are sourced from naturally occurring sources.
Are your plant-based products as or more effective compared to traditional detergents?
Our products are tested and verified for their cleaning efficacy for the most commonly occurring stains (turmeric, oil, grease, dirt / mud, tea / coffee, blood, wine, ketchup and ink), with proven efficacy being at par or better than the traditional detergents.
Is the product safe for sensitive skin or allergy-prone skin?
Our product contains a high percentage of plant and mineral-based ingredients, hence, it is gentle for people with sensitive or allergy-prone skin.
|Glycerine||Soyabean, Palm or Coconut oil||Lubricating agent that prevents loss of tensile strength and gives a softer feel to the substrate|
|Cyclic lipopeptides||Fermented cyclic lipopeptides||Breaks down stains|
|Citric acid||Citric fruits||Soften water and maintain a neutral pH|
|Protease||Fermented enzyme||Breaks down protein based stains|
|Cocoamidopropyl Betain||Coconut oil||Germicide that prevents redposition of stains|
|C-10 - C-12 Alkyl polyglucoside||Vegetable oil & starch||Imparts wetting properties that reduce surface tension|
|Hypo allergenic fragrance||Essential oils||Imparts Fragrance|
|Potassium Sorbate & Sodium Benzoate||Inorganic salts||Food preservatives to prevent growth of bacteria, fungus, mold and yeast|
|Sodium salt of methyl esters||Coconut oil & Palm Oil||Anti redeposition agent|
|C18 palmitic surfactant||Palm Oil||Viscosity enhancer|
|Cocamidopropyl Amine oxide||Coconut oil & Palm Oil||Foaming, wetting and emulsifying agent|
|Sodium Chloride||Naturally occuring salt||Viscosity enhancer|
More about Born Good Concentrated Laundry Detergents
Advantages of plant-based concentrated liquid detergent over traditional liquid detergents
Born Good concentrated liquid detergent is more economical than a regular detergent per wash. As there is less transport of water, its carbon footprint is also lower. Born Good concentrated liquid detergent also saves space at home and reduces the frequency of shopping.
Benefits of the Born Good Concentrated Liquid Detergent
Born Good's plant-based concentrated liquid detergent saves over 80% water. It also keeps your clothes feeling soft and fresh. It's non-toxic ingredients are safe for our environment and safe in contact with our skin. The powerful plant-based ingredients effectively remove all tough stains.
Plant Based ingredients used in our Concentrated Fragrance Detergent
Natural Coconut Extracts
Glycerine (from sugarcane)
How to use BornGood's Concentrated Fragrance Detergent
For machine wash, use 10ml for a normal load of 6-8 Kg's or 20ml for a heavily soiled load. Add the detergent into the detergent compartment.
For hand wash, use 10ml in 4 litres of water (for 8-10 items). Soak and scrub to remove all stains.